VApp - The Future: A Gamified Approach to Promote Core Values
VApp - The Future is a free mobile and web application developed by Pakistan Telecommunication Company Limited to promote their newly launched core values and respective behaviors in a gamified format. The application is designed to keep the engagement levels high by using MCQs, interactive learning games, leaderboard, and coin collection. The game comprises of 10 levels, each with 16 value-based scenarios and 4 tasks. To complete each level, users must successfully complete all scenarios and a minimum of two tasks.
The game points can be redeemed against reward items, and each correct answer carries 500 points, while each re-attempt has 250 points. Moreover, by the end of the 10th level, players receive a digital certification. The app story is built around PTCL's vision to revolutionize Pakistan's future. The main feature of the VApp is the leaderboard where players can track their performance and challenge their friends.